I’ll be the first to admit I’m no expert on the subtleties of film distribution. I just watch the movies and react to them. But it’s telling and more than a little ironic that a documentary about sexism and misogyny in the entertainment business isn’t getting a traditional theatrical roll out. This Changes Everything, directed by Tom Donahue and executive produced by Geena Davis, will be seen in theaters for one night only on July 22nd, 2019 as part of a Fathom Events special screening on 800 screens across the U.S.
Those screenings, in conjunction with the documentary’s availability on streaming platforms, has the potential to create a lot of buzz for a movie with a vitally important message. But it also has the potential to fizzle in a blink-and-you’ll-miss-it scenario. Let’s hope the latter doesn’t happen.